Latest Trends in Yahoo Stores and E-commerce
Free Shipping Countdown – v2.0
Free Shipping Countdown has been our most popular feature since we launched it. We’ve improved it to one more level – showing them continuously the amount that they need to purchase worth – beyond what they’ve already purchased to gain the benefit of your FREE shipping offer. This helps boost the conversion as they always see how much more they need to buy to get that Free Ground Shipping that you’ve planned for them.
Ajax based Add to Cart
Normal Add to Cart action from the Product page cuases the store to get to the actual Shopping Cart page. Merchants often see this this as a draw back – having customers lead to the car page and losing the opportunity to have them purchase more. In these scenarios, AJAX based add to cart button on the store causes the visitors to say on the same page, yet add the item to the cart. This results in having them “stick” to the same page and then able to view more products – this does help them see more “departments” or sections within the store before they Checkout.
Video Lightbox
There’s nothing more helpful than a video demonstration showing the LIVE view of the product in use. If you’re ready with your product walk throughs or video demonstration, Video light box just the right feature for you. It opens up a layered window box – playing the actual video right on the page where it is put. So you’re not having them go to sites like You Tube or Vemeo just to view the demo and them hunt again for the same product by coming back to your site. It supports a range of multimedia formats.
Auto Sliding Floating Shopping Cart
One of the awesome Feature which carries the highest testimonials from the clients. Its a sort of Widget than feature. It will open an auto sliding menu for the floating shopping cart that your visitors can view from any page instead of going to the check out to see what they have in their shopping cart or having the floating shopping cart placed on the side bar of your website. It is one of the most “clean” way to show your visitors what they have in their cart.
Zoom Magnifier
A handy feature to magnify your product images. You can feel the Flash zooming. It gives the close look of your product snap. So you can identify your product with actual view.
Quick Product View on Section Page with Product Info
This feature gives your site an extra creative look with detail information in a layer on the section pages. It shows the product information summary or in full in a layer when you mouse over a product block on the section pages. It also allows visitors to add the item to the cart without leaving the page. This helps reduce number of clicks while browsing and allows the visitors to make a quick action to buy.
Expandable & Collapsible Menu
An expandable or collapsible menu is one which shrinks a long list of categories on side navigation. When the user clicks on a category, it displays the list of sub-categories underneath that main category. This is helpful in allowing visitors to gain quick look at the department/categories – and also beneficial for SEO.
Gift Registry / Wishlist
IndiaNIC has partnered with ewish.com – the most popular gift registry for Yahoo Stores! eWish gift registry is influential gift registry / wishlist solution feature that can be used to increase your revenue and attract new customers. They provide Add-to-Registry buttons that can be easily installed on your web site. We have a resources which integrates code provided by eWish in to your web site for gift registry / wishlist feature to make them work.
Emphasis Graphics
Emphasis Graphics stand out from the crowd and are helpful for some of your products that need to be highlighted. Graphics like ‘NEW’ or ‘HOT’ ITEM’s create consumer interest in the product enticing them to buy that particular item. IndiaNIC provides a simple mechanism through which you can apply these graphics to any item in your Yahoo Store. These special add-on graphics are displayed wherever the item is showed on your Store. It attracts customer attention and helps you promote your products.
Product Information displayed on Tabs
Tabs are always a good way to categorize information on the page and make the page use less space, thus making the user scroll less to view details. Tabs also make navigation within the page easier and helps divide the product information in form of sections. Product Info page is crucial and we don’t want you to loose a customer just because of small confusion. Indianic’s expertise with RTML allows you to incorporate virtually anything from text, images and flash within Tabs. Proper formatting in this fashion makes the customers’ shopping experience so effortless that they come back for more.
Fully Integrated Blog (Exact look and feel)
Blog – a term that amazes every person browsing the Internet. With Ecommerce – Blog is a great way to market your business, with almost nothing as a cost. Good and well-presented content is the key to success when it comes to competing with the rivals on the search engines. The blog allow you to just do that! Create back-links, one way links to the products and categories, promoting the special offers and products are just a few of the ways you can use the Blog for.
Advanced Dynamic Paging
Online shoppers love the easy-go approach. Overwhelming content on your Yahoo Store can easily deter potential customers. Advanced Dynamic Paging enhancement similar to its younger sibling limits the display of products per section page allowing visitors to focus on each product. This feature can arrange product display on each section page as per your tastes. Apart from speeding up page load time, Advanced Dynamic Paging enhancement gives your Yahoo Store a cleaner, professional look making shopping on your website a painless experience.
Bread Crumb Trails
Bread Crumb Trails is an extremely user-friendly navigation and SEO feature that shows your visitors where they stand in the directory structure in relation to the rest of your Yahoo Store. This utility provides a visual path for visitors so they always know in which section or sub-section they are currently shopping. Bread Crumb Trails are depicted on the top of each page giving your visitors a back track to the index page and all the web pages in between. This simple navigation feature adds professionalism to your Yahoo Store by making it easier for customers to navigate your website and also dynamically improves your Search Engine rankings.
Dynamic Cascading Advanced Menus
Dynamic Cascading Advanced Menus show sub-sections within a category in a clear display making the customer’s shopping experience faster and uncomplicated. Cascading menus are folded in and when the cursor is put over the main category, the sub-menu jumps out for customer’s convenience. These menus also provide a consistent look to your Yahoo Store and increase visitor navigation by allowing them to go where they want quicker than ever before. This makes for satisfied customers, and ultimately, more business!
You Save Display (% or actual amount in $)
If your products are on sale, we’ll show the discount / difference of the price from the original price. This helps customers identify for how much less they can purchase an item. The discounts will be shown everywhere a product is shown.
Advanced Product Reviews with Admin Panel
Product Reviews posted by previous cusotmers helps collect their true experience and feedback for a product. You can control virtually all that your customers say on your store via a powerful Administrator Panel. You’ll have ability to determine the rating criteria as well. The Reviews are considered as The MOST POWERFUL factor in helping cusotmers buy a product. There are high chances of selling the product of it has good reviews. Click here to Read more about Product Reviews.
Randomly Displayed Customer Testimonials
Show different testimonial on each page of the website. The testimonials are a great tool in convincing your current visitors and help them win your trust – which your previous customers have shared with you. You’ll be able to specify all testimonials as a set and then our scripts will show different testimonials at random on each page. We’ll beautify it with nice graphics and cameos.
Simple Mini Cart
The customers many a times forget what they have in the cart – eventually leaving them off the page, just to see “What’s there in my cart?” – this is primarily driven by the normal anxiousness about the Cart Total! The Mini Cart just does that – by constantly updating their cart total and number of items and showing them on every page of the site. This helps visitors “updated” about how much they’ve purchased and when there’s time to checkout.
Cross Sell V 2.0 Integration
Yahoo! has launched a new version for Cross Sell – now it is possible to integrate the the automized version of the recommended items on the product page. The items that are suggested by yahoo automatically for a product as a cross-sell (both on product and the cart page) is a result of strong analysis of click pattern, conversion and the actual geo-location of the visitors.
Next Item / Previous Item Buttons
Feature lets your customers browse through the product catalog of a particular category without having to return to the main category page of your Yahoo Store. It informs your visitors how many products are there in that particular category and increases browse time by letting them peruse each one on an item level basis. It gives a feeling of a paper catalog that flips every page of a category and lets customers browse through the selected category. This enhancement not only increases your site’s exposure, but also gives your customers a sense of options encouraging them buy more.
Next Item / Previous Items with Preview Image
This is also termed as advanced pagination feature – lets your customers browse through the product catalog of a particular category without having to return to the main category page of your Yahoo Store. It informs your visitors how many products are there in that particular category and increases browse time by letting them peruse each one on an item level basis. It gives a feeling of a paper catalog that flips every page of a category and lets customers browse through the selected category. This enhancement not only increases your site’s exposure, but also gives your customers a sense of options encouraging them buy more.
Constant Contact Integration (FREE for New Stores*)
We’ve teamed up with Constant Contact – a leading email marketing solution provider. They’re the widely used across many Yahoo! Stores. We being partner, help you integrate their suite with your store for Free – if you’ve registered through us. We can help you set up a FREE Trial with them to test drive their application and if you like them, you can continue with them with a little fee per month!
Product Carousel
This feature comes handy when you have limited space available on the product – and have more products to display than what could fit within the available space. The Carousel actually allows visitors to “scroll” through the set of products that you’ve set up. This does not affect SEO at all – the set up with the scripts and templates actually allow search engines to crawl the product page links as normally as they’d appear without this feature.

























