Content Display Enhancements

Video Lightbox

There’s nothing more helpful than a video demonstration showing the LIVE view of the product in use. If you’re ready with your product walk throughs or video demonstration, Video light box just the right feature for you. It opens up a layered window box – playing the actual video right on the page where it is put. So you’re not having them go to sites like You Tube or Vemeo just to view the demo and them hunt again for the same product by coming back to your site. It supports a range of multimedia formats.

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Dynamic Product Attribute Chart

There are several kinds of products that needs something beyond just a paragraphs of information. The size chart, color table, product specifications/attributes for metal, jewelry, clothing etc. This feature allows you to populate all these information within just field. It is “dyanamic” – so number attributes and actual labels of attributes are not stoned in programming. You can choose to display any product attribute and their details the way you like. This is all represented in a nicely formatted table – to make it look like a chart.

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Quick Product View on Section Page with Product Info

This feature gives your site an extra creative look with detail information in a layer on the section pages. It shows the product information summary or in full in a layer when you mouse over a product block on the section pages. It also allows visitors to add the item to the cart without leaving the page. This helps reduce number of clicks while browsing and allows the visitors to make a quick action to buy.

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Content Scroller

Content Scroller takes list of images and/or HTML block which creates a smooth scrolling vertically, horizontally, or diagonally.This will carry you on a rotating ride filled with images and HTML content. Put simply, you can navigate images and/or HTML in a rotating-style widget. It is super light weight feature, yet very flexible and customizable to fit most of your needs for scrolling gallery.

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100% Screen Width

We have seen websites where the graphics run far off the edge of the browser window or the text looks gibberish because the site layout gets jumbled with the fixed screen width. 100% Screen Width optimizing your Yahoo! Store for faultless viewing in all browsers. This feature enables expanding the site’s layout to reach the full browser width. This feature is especially recommended for large Yahoo! Store having substantial content and information. It makes the same effect on small as well as large screens.

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Right Side Column

Right side column utility gives the flexibility to display relevant details such as Best Sellers, Customer Testimonials, Hot Offers, Promo Banners and just about any other information the customer would like to place there. Indianic modifies the structure of your website to accommodate an extra column on the right side to display such marketing elements on your site. We customize Yahoo! Store Templates, so that it can be as unique as possible.

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Shipping Policy Popup Chart

Indianic can create a popup from the product details page to display your shipping policies. This feature is especially helpful for those scrupulous customers who want to know your shipping policies before they order the items which are going to be shipped within the United States or internationally. It helps in making a buying decision when customers know when they will get their product if they order now. Our shipping policy popup saves your customer service calls and time which in turn gives more customer satisfaction.

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Show Options as Radio buttons (not dropdown)

The default dropdown for the options on the product page sometimes creates inconvenience for the customers to select the correct option. Indianic takes these dropdown menus to another level. We convert these dropdown menus to a more sophisticated Alternative Selection options (Radio Buttons or Check Boxes), thus making all your options visible simultaneously and giving your customers an easier way to select an option for a product. Although it is not recommended for large option quantities, this is a great enhancement if you have 5 to 6 options maximum. It also gives an opportunity to your customers to select the right option while comparing options with one another.

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Estimated Delivery Pop-Up Window

The Estimated Delivery Popup window lists down all your shipping methods along with the time estimate thereby illustrating the anticipated product delivery period. This popup window takes into consideration the latency time caused by order processing as well as delays due to weekends/holidays. This feature is a must for any niche ecommerce store as it conveys the exact product delivery time to the customer. This saves your customer service phone calls and email regarding delivery status. It informs customers about the shipping date even before they have purchased the product, which builds trust and establish your credibility.

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Large Image on Product Pages With Layers

This features shares a lots of similarities to the erstwhile Large Image on Product pages With Popup’s utility. The only disparity is that instead of pop-ups, the larger product image gets displayed right on that page itself with the help of layers. The benefits of incorporating this feature are identical as its younger sibling, but this feature surpasses its sibling in a sense that it copes pretty well with those nasty popup blockers. It makes it easier to navigate your online Yahoo! Store for your customers. It gives your Yahoo! Store more professional look and shows your product images in a proficient manner.

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Multiple Images

Placing just one image to showcase your product might not do the trick. Ideally, you would like your product details page reveal as much information about your product as possible. IndiaNIC’s offers you yet another RTML feature which addresses this concern by letting you place unlimited product images along with the main product image. These extra images appear as thumbnails beside the main product image, and each thumbnail opens a popup containing the enlarged image. Multiple images can be used to show products from different angles and in different colors. This can add value to higher priced items because you can more graphically display the added value that comes with the added cost.

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Multiple Images with Roll Over Effect

This utility is similar to Yahoo!’s Multiple Images Add-on feature. However, this enriched version lets your customers immediately preview the additional image when the mouse rolls over the thumbnail of that image. And when the thumbnail is clicked a popup opens containing the larger, detailed product image. It allows previewing product from different angles or in different colors easily and rapidly without loading the whole page again. It saves customer time and helps them make the buying decision fast.

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Ordering and Info Displayed in a Table

The Ordering information such as various options, Quantity Box, and finally Add to Cart button are the steps customers go through when buying a product from your Yahoo! Store. There is always a scope to display the ordering information in a more user-friendly manner than the default Yahoo! Ordering Information. Indianic helps you structure the ordering details for your Yahoo! Store via our Custom RTML template in such a manner that the ordering information is displayed in a table with proper labels, so that they are easily recognizable and used proficiently. This option helps customers get the information they want quickly and competently.

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Product Feature Tables from your Database

This feature allows you to specify the product features as a line of sentences and we’ll convert that in to tables or bullet points. This is really helpful to SEO and also for the customers to get a quick glance of the highlighing features that your product has

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Product Information displayed on Tabs

Tabs are always a good way to categorize information on the page and make the page use less space, thus making the user scroll less to view details. Tabs also make navigation within the page easier and helps divide the product information in form of sections. Product Info page is crucial and we don’t want you to loose a customer just because of small confusion. Indianic’s expertise with RTML allows you to incorporate virtually anything from text, images and flash within Tabs. Proper formatting in this fashion makes the customers’ shopping experience so effortless that they come back for more.

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Basic Blog Set-up (Similar colors and look)

The Basic Blog Setup feature allows you to integrate a business Blog along with your Yahoo! Store. Although the Blog does not have different colors or look, it is a good add-on option for Blogging and covers all the basic blog tools. Blogging helps you in both internal and external communication for your company.

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Fully Integrated Blog (Exact look and feel)

Blog – a term that amazes every person browsing the Internet. With Ecommerce – Blog is a great way to market your business, with almost nothing as a cost. Good and well-presented content is the key to success when it comes to competing with the rivals on the search engines. The blog allow you to just do that! Create back-links, one way links to the products and categories, promoting the special offers and products are just a few of the ways you can use the Blog for.

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Image Gallery

This enhancement lets you upload a whole image gallery to your Yahoo! Store. As the saying goes, a picture is worth a thousand words, this utility helps your customers see the product images. It gives a better idea of products to your customers. Image gallery makes it easy to show your whole product range on your virtual store front. Thus, with Indianic you not just get a better looking website, but thanks to such improved marketing strategies your sales increase too!

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Flash Image Viewer

Flash animation makes your store sleek, flexible and easy to navigate. With all the features of Yahoo! Store covered, this enhancement gives a different look to your online store. Image viewer is a special re sizable flash element that can be used to load and view images. We provide custom flash web design service for your Yahoo! Store which can represent your products in Flash Image Viewer.

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Flash Banner in Header

Banners are one of the most effective online marketing fundament that can really boost your sells and give exposure to the desired product or service. There is no chance that a customer can miss the banner especially when it is built with Flash. Flash Headers can attract customers and inform them about the new products, special product deals or services. Flash Banners in the header are the first thing that customers lay their eyes on, so it really attracts customer attention while passing the message to the larger audience.

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Dynamic Flash Specials (No flash required for customer)

The days are gone when flash programmers used to take advantage of others ignorance. It is now possible to update or edit the flash file without having deep knowledge of flash. The content is easily updated with the help of windows inbuilt application – notepad. The images can be uploaded to the specific folder and it will be integrated. Indianic can make Dynamic Flash Website or Dynamic Flash Components which can be attractive as well as user friendly.

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Advanced Dynamic Paging with Sorting

Online shoppers love the easy-go approach. Overwhelming content on your Yahoo! Store can easily deter potential customers. Advanced Dynamic Paging enhancement similar to its younger sibling limits the display of products per section page allowing visitors to focus on each product. This feature can arrange product display on each section page as per your tastes. Apart from speeding up page load time, Advanced Dynamic Paging enhancement gives your Yahoo! Store a cleaner, professional look making shopping on your website a painless experience.

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Bread Crumb Trails

Bread Crumb Trails is an extremely user-friendly navigation and SEO feature that shows your visitors where they stand in the directory structure in relation to the rest of your Yahoo! Store. This utility provides a visual path for visitors so they always know in which section or sub-section they are currently shopping. Bread Crumb Trails are depicted on the top of each page giving your visitors a back track to the index page and all the web pages in between. This simple navigation feature adds professionalism to your Yahoo! Store by making it easier for customers to navigate your website and also dynamically improves your Search Engine rankings.

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Custom Error Pages that actually Help!

Try visualizing your visitor getting to a page that does not exist and seeing the annoying ‘404 Not Found’ error message inducing him/her to abandon your website. Now imagine the visitor getting to a web page that does not exists and is greeted with a Custom Error Page that contains your apology, your company’s branding and links to all major page of your Yahoo! Store, similar to the site map. This not only encourages customers to keep browsing your website but also make them feel like you are helping them move about your virtual store. The Custom Error Pages also allows Search Engines to easily make updates to their references and index your site better.

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Dynamic Cascading Advanced Menu

Dynamic Cascading Advanced Menus show sub-sections within a category in a clear display making the customer’s shopping experience faster and uncomplicated. Cascading menus are folded in and when the cursor is put over the main category, the sub-menu jumps out for customer’s convenience. These menus also provide a consistent look to your Yahoo! Store and increase visitor navigation by allowing them to go where they want quicker than ever before. This makes for satisfied customers, and ultimately, more business!

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ALT Tags on Product Images

99% of the on-line traffic is generated from Search Engines making it vitally important for you to focus on your Yahoo! Store SEO (Search Engine Optimization). ALT tags enhancement are used to alert Search Engines what that product image is about. Yahoo!’s default ALT tags say “click to enlarge”. This enhancement will replace that with a text-based description of the item image that can be crawled by the Search Engine spiders helping them index your site better. These tags also get displayed when visitors hover over the item image while browsing making your site more optimal. This tag also helps when the image can not be loaded for some reason, so visitors have an idea what that empty space is about. It’s good to do everything you can to help Search Engines direct customers to you!

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Customer and SEO Friendly Site Maps

Your site’s navigation techniques should be composed of features that are the most popular and user-friendly with potential customers. Remember, the easier you make for customers to navigate your Yahoo! Store, the more successful your e-business will be. A well-categorized site map not only makes customer navigation easier, it also assists the Search Engine spiders crawl all the major pages of your Yahoo! Store helping them index your site better. It exposes all your web pages and ultimately your product range to the search engines, so that they rank good for competitive keywords. This RTML enhancement makes your website easy for potential customers to move about and shows relevant information to Search Engine spiders helping you rank better in the Search Engines.

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Randomly Displayed Best Sellers

Normally – the homepage contains set of products highlighted either as Best Sellers, New Arrivals, Specials, Featured Products etc. We can set up the homepage to show random set of products each time in these sections. This is not Search Engine Friendly technique though – but it serves the customers with something new each time they come.

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Randomly Displayed Customer Testimonials

Show different testimonial on each page of the website. The testimonials are a great tool in convincing your current visitors and help them win your trust – which your previous customers have shared with you. You’ll be able to specify all testimonials as a set and then our scripts will show different testimonials at random on each page. We’ll beautify it with nice graphics and cameos.

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Next Item / Previous Item Buttons

Feature lets your customers browse through the product catalog of a particular category without having to return to the main category page of your Yahoo! Store. It informs your visitors how many products are there in that particular category and increases browse time by letting them peruse each one on an item level basis. It gives a feeling of a paper catalog that flips every page of a category and lets customers browse through the selected category. This enhancement not only increases your site’s exposure, but also gives your customers a sense of options encouraging them buy more.

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Next Item / Previous Items with Preview Image

This is also termed as advanced pagination feature – lets your customers browse through the product catalog of a particular category without having to return to the main category page of your Yahoo! Store. It informs your visitors how many products are there in that particular category and increases browse time by letting them peruse each one on an item level basis. It gives a feeling of a paper catalog that flips every page of a category and lets customers browse through the selected category. This enhancement not only increases your site’s exposure, but also gives your customers a sense of options encouraging them buy more.

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Multiple Bread Crumbs

Multiple Bread Crumbs serve the same purpose as Single Bread Crumb Trail, but they show multiple product paths. Multiple Bread Crumbs makes it easier to shop in Yahoo! Store having more than one category. Multiple breadcrumb navigation shows related categories, so that customers have more options to choose from. They show additional paths in your Yahoo! Store leading the customer to the current page. They provide more keyword-oriented links to related sections at the top of every page making it easier for Search Engines, and ultimately, potential customers to find your website.

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Product Carousel

This feature comes handy when you have limited space available on the product – and have more products to display than what could fit within the available space. The Carousel actually allows visitors to “scroll” through the set of products that you’ve set up. This does not affect SEO at all – the set up with the scripts and templates actually allow search engines to crawl the product page links as normally as they’d appear without this feature.

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Balloon Tips

ToolTips have become a fashion in web design these days. They actually serve a greater purpose of saving space and allowing to portray other important information neatly. Tool tips can be integrated at many places depending your needs, some examples are: some key feature, special offer you have, product attribute help, or section summary for a static page when they’re displayed anywhere else in the site.

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Specials on Homepage

Promote your best products on homepage with this feature. You’ll just have to mention what products to show here in this section and our programming will take care of showing them in a way that it was designed automatically. You’ll also be able to change the section title – e.g. if you want to name it as New Arrivals in stead of Best Sellers, you can of course do it!

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Static Pages (Additional Informational Pages)

We can create an additional template in your store such that you’ll be able to create unlimited static pages and they won’t show up on your main navigation! You can create UNLIMITED new pages for providing additional information. This may include Articles, Tutorials, Knowledge base, FAQ pages etc. which is a great assistant for improving your search rankings

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Custom HTML Block as Variable for Promotional Banners

This allows you the flexibility to show any content below the left (main) navigation. This space can be used for highlighting your marketing messages and promotional offers. You can include virtually anything here within this block – image, animation, javascript etc.

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