Client needs a web application where it can onboard a Company who can visualize the Advertisement data on Campaign. It can onboard the Agency who can onboard their own client companies who want to visualize their product Advertisement data via campaign.
The project objective is to develop a web application that allows companies to onboard and view advertisement data for their campaigns. The platform will also enable agencies to onboard their client companies, providing them with the ability to visualize their product advertisement data within the campaign framework.
We analyzed the client’s needs to develop a user-friendly document upload interface with real-time updates, secure user verification, and compliance with data regulations. Key features include a modular media management system, hierarchical data structuring, dynamic role management, and Google location integration for targeted campaigns. Rigorous testing ensures reliability and security.
We carefully analyzed the client's needs, focusing on a user-friendly document upload interface and real-time status updates.
We designed an intuitive interface, and implemented securely verifying user detail.
We ensured compliance with data protection regulations and incorporated robust security measures such as encryption and access controls.
We prioritized a smooth user experience, considering responsive design, accessibility, and incorporating applicant access.
Rigorous testing was conducted to ensure functionality, reliability, and security.
We deployed the solution and provided ongoing support to address any user queries or technical issues.
Created separate master entities for Retail Media and Out Store Media to streamline management and data retrieval.
Utilized a structured approach to manage states, counties, and DMAs, ensuring that data relationships were maintained across different levels.
Developed a robust, flexible role and permission system that allows administrators to define and modify access at multiple levels, ensuring secure and appropriate access to resources.
Integrated Google location services with the project to enable precise targeting and campaign creation based on selected DMAs and counties.
Simplified the process of managing different types of media, allowing for quick and efficient updates and retrievals.
Improved data accuracy and consistency through structured data relationships and comprehensive data management practices.
The dynamic role-based permission system allows granular control over user access, enhancing security and operational efficiency.
The integration with Google location services and the ability to manage campaigns based on DMA and county data enables precise targeting, improving campaign effectiveness.
The project successfully managed a complex advertisement ecosystem, providing a unified platform for handling multiple media types across different geographical locations. The dynamic role-based permission system enhanced security and operational control, while the campaign and media management features improved the efficiency and effectiveness of advertising strategies. The system’s reporting capabilities enabled stakeholders to gain insights into campaign performance and media utilization, supporting data-driven decision-making.
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